Senior Management

James H. Bason
President / Chief Executive Officer

James H. Bason sets and refines the broad strategic direction for the organization and leads a highly collaborative team in the execution of all programs and services. Mr. Bason provides tactical oversight for all aspects of our programs, staffing, operations, monitoring and reporting of social impact outcomes. James H. Bason is an experienced financial executive with a history of providing comprehensive lending management expertise. Prior to joining TruFund Financial, he was Senior Vice President and Chief Lending Officer at Carver Bancorp a nationally recognized community banking organization where he served in various executive roles during his nine year tenure.  During this time he successfully drove organizational growth to build the loan portfolio from $250 million to $675 million and developed and implemented policies and procedures to enhance financial controls and to improve lending and loan servicing operations. Previously Mr. Bason served in positions of increasing responsibility at The Bank of New York, formerly as Vice President of Commercial Real Estate Lending and Community Development.  Prior to that Mr. Bason was the Community Reinvestment Act Officer at Barclays Bank in New York. He earned a B.S. in Business Administration from the State University of New York at Oswego, and a Banking Diploma in Finance from the American Institute of Banking. He recently completed a Citi/OFN Sponsored Leadership Training Program for CDFI Executives at Wharton University. He completed his Formal Bank Credit Training Program at the Bank of New York.

Aisha Benson
Executive Vice President / Managing Director – New York Market
Director NMTC – Empowerment Reinvestment Fund, LLC

Aisha Benson manages  TruFund’s New Markets Tax Credit Program as well as its lending and economic development activities in the New York market. Ms. Benson is responsible for directing, managing and integrating multi-disciplined team functions related to the delivery of lending services, tax credit deployment and TA programs. She also oversees program design and implementation, resource partner selection and management, and the coordination of outreach and business development efforts for all NY programs.  Ms. Benson is a seasoned banker and manager with substantial background in underwriting, loan structuring, program management, strategic operations and compliance. Previously, she served as Vice President of Business Lending at Carver Federal Savings Bank, and as the Vice President of Commercial Lending at JP Morgan Chase Community Development Group. She has 21 years of experience in lending, including loan sourcing underwriting, and relationship management and compliance for small businesses, middle-market companies, and not-for-profit organizations.  Ms. Benson sits on the following Boards: NMTC Coalition, NY CDFI Coalition (founding member), New Vision Community Economic Development Corporation, and Open Arms. She is also an active volunteer with the Make A Wish Foundation, Beacon Food Pantry, and Habitat for Humanity. Ms. Benson received her BA, Cum Laude from Columbia University and is certified in BSA/AML Regulatory Procedures.

Kevin Kong
Vice President / Legal Affairs

Kevin Kong is Vice President of Legal Affairs for TruFund Financial Services.  Prior to joining TruFund, Mr. Kong provided leadership at another Community Development Financial Institution providing small business loans to low and moderate income communities.  Mr. Kong began his career as a corporate finance attorney at top-tiered New York law firms and as General Counsel of two NASDAQ-listed companies.  He is an alumnus of Columbia University and Cornell Law School.

Ken Harvey
Vice President / Director of Finance

Ken Harvey is Vice President – Director of Finance for TruFund Financial Services, manages and directs all financial and accounting practices, procedures, and systems, and provides management and oversight of TruFund’s liquidity, treasury functions, budgetary process, forecasting, and financial reporting and controls. Prior to joining TruFund, he served as Assistant Manager of Corporate Accounting at Altria Corporate Services (previously Philip Morris). Mr. Harvey earned a Bachelor’s degree in  Accounting and Economics  from Queens College and a Master’s degree in Finance from Adelphi University.

Norm Davis
Vice President / Managing Director
Alabama Market

Norm Davis manages all of TruFund’s lending and economic development activities in the Alabama market.  Mr. Davis is responsible for directing, managing and integrating multi-disciplined team functions related to the delivery of lending services and technical assistance programs in Birmingham, Alabama, The Black Belt and surrounding regions. Mr. Davis has over thirty-five years of service in the financial services arena and previously served as an Executive Vice President with First American Bank, the lead bank for Alabama National BanCorporation.  Mr. Davis has also served as Director of the Alabama Department of Economic and Community Affairs (ADECA) and Superintendent of Banks for the State of Alabama where he was primarily responsible for regulating Alabama State chartered banks.  During his tenure, the Banking department grew to become the second largest in the country with $198 billion in assets under regulation, second only to New York.  Norm was the first African American appointed to both cabinet level positions.  Mr. Davis received his B.A. from Johns Hopkins University and received his M.B.A. from the Colgate Darden Graduate School of Business Administration at the University of Virginia.

Myla R. Poree
Vice President / Managing Director
Louisiana Market

Myla R. Poree manages all of TruFund’s lending and economic development activities in the Louisiana market. Ms. Poree is responsible for directing, managing and integrating multi-disciplined team functions related to the delivery of lending services and technical assistance programs in New Orleans, Baton Rouge, and surrounding regions.  Ms. Poree received her B.S. in Business Administration from Xavier University and M.B.A. from Texas Southern University.

Kim Carter Evans
National Director of Corporate Communications

Kim Carter Evans is the National Director of Corporate Communications.  In this role Ms. Evans leads, develops and executes TruFund’s strategic communications and brand management.  Ms. Evans acts as the primary point of contact with media outlets; actively engages, cultivates and manages press relationships to ensure quality coverage surrounding TruFund’s programs. Ms. Evans also oversees investor relations, communications technology management to include TruFund website and other communications technology platforms, advertising, social media and public relations.  Ms. Evans is a seasoned corporate communications and business development professional having served in positions of increasing responsibility with City of New Orleans Department of Economic Development, State of Louisiana Economic Development, Ewing Marion Kauffman Foundation – Urban Entrepreneur Partnership, and United States Department of Commerce – Minority Business Development Administration – MBEC. Ms. Evans holds a Bachelor of Arts (B.A.) in Mass Communications – Public Relations from Xavier University of Louisiana and a Master of Business Administration (M.B.A.) – International Business Communication.